11

Genre and Audience research:
Genre chapter 4
1-Which 3 genres were most successful at the UK box office?

Animation(21.4%), Action (18.7%) and Comedy(13.7%)

2- Which 3 genres were least popular or successful at UK box office?                           

War (0.1%), Documentary(0.9%) and Romance(1.2%)

3- Which film genre had the most films released in 2013-14 ( not the most successful but the biggest number of films made?).

Comedy                                                                                                                                              

4- How many films in this genre were made in 2013-14?                                                                     

153                                                                                                                                                     

5-How many animated films were made?                                                                                              

33                                                                                                                                                      

6-How many action films were made?                                                                                                   

47                                                                                                                                                     

7-What does this information about genre tell you about:                                                                    

                                                            

Film production?

This information tells us that comedy was the most popular, action was second popular and animation was the least. Also that the majority of films that are made and produced are Comedy films, this constant film production resulted in having the highest audience (Comedy).

Film audiences?

The information tells us that the majority of audiences with the largest number were more towards comedy movies whereas the least were towards animation. This shows that Comedy movies were better advertised and appealing to a wider range of people.

Audiences- Chapter 15

1- Which age group made up the largest proportion of cinema admissions in the UK?                          

    The age group that made up the largest proportion of cinema admissions was the ages ranging from 15-24.

2-Which Comedy was most successful with this age group?                                                              

Wreck It Ralph was the most successful Comedy movie with this age group.                            

3-Which film was popular for over 50's? What genre is this film?                                                   

Sunshine On Lieth was the most popular film for audiences who were 50+ and the genre of this film is Musical.

4-Which genres were most popular with men?                                                                                   

Thriller, Action and Comedy were the most popular genres for men.

5-Which genres were most popular with women?                                                                               

Women had a broader range of genres which ranged from the most popular; One direction:This Is Us, About Time and Frozen which had the highest appeal.

6-UK films appealed most to which audience type?                                                                           

In 2013 UK films appealed most to the female audience type whereas in 2012 the majority of UK films appealed to the male audience.

7-Which 3 films were most popular with the 7-14 age group? What does this tell us about their     preferred genre?     

One direction: This Is Us (49% of total audience), Wreck It Ralph (35% of total audience) and Despicable Me (35% of total audience). This tells us that children who are from the age of seven to fourteen prefer to watch animated movie genres as well as famous boy band type of genres, as those are the most appealing genres to them.

8-Which 3 films most popular with the 35-44 age group were Frozen, The Croods and Jack and the Giant Slayer. Why might this be and how does this contribute to animation being the most successful genre at the box office?

This could be because most of the audience between the ages of 35-44 have children therefore it increases the age range of 35-44. Or it could be because the audience which is ranging from the ages 35-44 enjoy watching animation was it might remind them of their childhood and bring back childhood movie memories which the majority of consisted of animation movies.

9-Which 3 films were most popular with the 25-34 age group?                                                      

Django, Fast And Furious 6 as well as Rush                                                                          

10- Which films were most popular with middle class audiences (C1 and C2)?                                 

C1: Rush, Captain Phillips and Gravity                                                                                  

C2: Oz The Great And Powerful, Fast And Furious 6, Despicable Me                                 

11-Look at the tables for popular films in London and Scotland. What differences are there and what conclusions can you make about the types of films they appear to prefer?

Scotland:

         Sunshine On Lieth (Musical)

        Filth (Musical)                     

                             Star Trek Into Darkness (Science Fiction)

London:  

  Django (Action)             

       Fast And Furious 6(Action)

                  Gravity(Science Fiction)                 

The differences within these movies are that the ones watched in Scotland mostly consist of are Musicals.Whereas the ones from London consist of Action. What I conclude from this is that majority of the popular films watched in Scotland were from a older age whereas the popular movies which were watched in London were of a younger age ranging from 15-24.